Slaw
The SMX League, in partnership with MX Sports, has announced the continuation of the Loretta Lynn’s Lap-a-Thon Benefitting St. Jude Children’s Research Hospital around the 45th Monster Energy AMA Amateur National Motocross Championship. This athlete-driven fundraising event is an extension of the Love Moto Stop Cancer initiative alongside the Monster Energy AMA Supercross Championship, the Pro Motocross Championship, and the SMX World Championship as part of the longstanding partnership with St. Jude.
Commonly referred to as Loretta Lynn’s, the amateur national championship is the single-largest motocross event in the United States and arguably the world. More than 1,500 of the world’s best amateur racers will convene at Loretta Lynn’s Ranch in Hurricane Mills, Tennessee, starting on Sunday, August 2, for a week of non-stop action across 36 classes of competition. Each competitor will race in at least three separate races (motos) throughout the week, ending on Saturday, August 8, when each class champion will officially be crowned.
Race week at The Ranch will consist of 108 total motos over the course of the week, which will accumulate to more than 36,000 laps raced. The Lap-a-Thon provides a unique opportunity for every individual lap to count towards raising money for the 64-year commitment of St. Jude Children’s Research Hospital to continue the never-ending fight against childhood cancer. Each Loretta Lynn’s racer has the opportunity to register and begin their fundraising journey at The Ranch, where family, friends, and sponsors can simultaneously provide athlete support and contribute to the cause.
“Loretta Lynn’s has always represented the very best of the motocross family and the St. Jude Lap-a-Thon gives our riders, families, and industry partners a chance to come together for something bigger than racing,” said Tim Cotter, Director, MX Sports. “Every rider who qualifies for the Ranch has earned a special opportunity, and through this program they can use that opportunity to help children and families who are facing much bigger battles. We are proud to support St. Jude and encourage every Loretta Lynn’s family to get involved, raise support, and ride with purpose.”
Starting today, athletes can sign up to join the Love Moto Stop Cancer initiative and become a St. Jude fundraiser. Participants will be provided with campaign tools to have donors sponsor the number of laps they complete during the Loretta Lynn’s Lap-a-Thon. Each athlete that signs on to become a fundraiser will be given a St. Jude sticker that will be affixed to their official Loretta Lynn’s number plate to signify they are racing for a bigger purpose – the St. Jude Mission: Finding Cures. Saving Children.
A decade into its partnership with St. Jude, the SMX League has raised more than 3.5M for the hospital through various annual fundraising campaigns, which includes the Love Moto Stop Cancer text-to-donate t-shirt campaign, the Love Moto Stop Cancer Race, the St. Jude Supercross online auction, Ken Roczen’s Kickstart for A Cause Bike Giveaway Sweepstakes, and the Rocky Mountain ATV/MC Love Moto Stop Cancer Golf Tournament benefitting St. Jude Children’s Research Hospital.
